Ted Baker's First India Outlet Opens In Delhi

Ted Baker

New Delhi : British luxury clothing retail company Ted baker has set foot in India with its maiden store here. In partnership Aditya Birla Fashion and Retail Limited brought the brand to India.

"Ted Baker is an iconic brand and we are excited to bring it to our Indian consumers, who have a personal sense of style and appreciate good design, with a perfect blend of British sophistication. The brand will cater to both men and women in the luxury space", said by Amit Pande, Brand Head, Aditya Birla Fashion and Retail Limited.

Situated at the capital's newest fashion destination Chanakya Mall, the 1,600 sq ft store continues the brand's legacy to have interiors that are bespoke to their location, taking into account the surroundings and local culture.

The designer has juxtaposed these with inspiration drawn from the crown jewels for a uniquely British twist, starting with the rich jewel tones in traditional Indian dress.

For latest news on dailyaddaa, like us on Facebook and follow us on Twitter.